Real content, not dead ends
Pages that look like articles but are really cookie walls, error screens or “access denied” notices are recognised for what they are and kept out of your results.
Sonar looks at something — a web page, a question, a message, a listing — and works out what it is and where it belongs. It starts by keeping the askFinz web index clean and well organised, and from there it makes every askFinz product a little sharper.
Before Sonar shows up anywhere else, it goes to work on the askFinz web index — the library every askFinz product reads from. Everything built on top of it gets better when the library itself is tidy.
Pages that look like articles but are really cookie walls, error screens or “access denied” notices are recognised for what they are and kept out of your results.
Every page is filed with the things it belongs with — a court ruling with the law, a paper with research, a filing with the markets — so a search lands in the right place.
Sites that exist to scam, spread malware or mislead are picked out, adding one more check to the ones that already keep the index clean.
How we keep the index safeMenus, banners and footers are set aside, so the part of a page you came for is the part askFinz reads and remembers.
You will not see Sonar as a button or a setting. You will notice it in the products you already use — in results that fit, in an inbox that is sorted, in stories that are in the right place.
A page dressed up as an article but really saying “please enable cookies” or “access denied” is recognised and left out, so your results are pages you can actually read.
Looking for work brings back job listings — not developer documentation that happens to mention “jobs”.
A site askFinz has never seen before is filed by what it actually contains, not by a guess from its name.
When many outlets report the same event, News can bring them together as one story instead of a wall of near-identical headlines.
Reviews written to game a rating are caught before they shape what you choose in Shop.
In Research, the sources behind a claim are sorted into those that back it up and those that argue against it.
Sonar is made here, around the work askFinz does every day. It is shaped by the platform it serves and the people who use it.
Sonar takes on a job only after it has shown it does that job well. Until then, the way askFinz already works stays in charge.
Sonar keeps learning from askFinz as the platform is used. A new version takes over only when it proves better than the one already at work.
Sonar learns how to sort mail without learning from your mail. Your private messages are not what teaches it.
Sonar works only inside askFinz products. It is not offered as an API, a download or a separate product — you meet it through the askFinz you already use, with nothing to install and nothing to switch on.
Sonar starts where everything else begins: the library, and the search that reads it.
Then Chat, News, Shop, Research and Mail, each one as Sonar proves itself there.
Sonar is the first model from Model Fab. More models are in the works.
askFinz is in private access, and new accounts join in waves. Request access and you will be there as Sonar rolls out — first in the web index and Search, then across the platform.